除此之外，設(shè)計(jì)團(tuán)隊(duì)也保留了當(dāng)?shù)厥忻竦纳罘?hào)——勾勒在外立面之上的黑色哥特式三角尖頂是基督堂的入口，這讓新的商業(yè)空間與大眾的日常生活實(shí)現(xiàn)了一次現(xiàn)實(shí)維度上的銜接與相融。每座城市的文化皆有其獨(dú)特型格，餐廳設(shè)計(jì)建筑是一大主要載體，因此作為品牌空間與當(dāng)?shù)厝宋牡慕忧@得尤為重要。

In addition, the design team also retained the life symbol of the local citizens.——The black Gothic triangular spire outlined on the facade is the entrance to Christian Church, which makes the new commercial space connect and integrate with the daily life of the public in the practical dimension. The culture of each city has its own unique style, and the building is a major carrier. Therefore, as a brand space, it is particularly important to approach local culture.

BEEER PARK白天是溫馨且精致的餐吧，晚上則是富有情調(diào)的酒吧。餐廳設(shè)計(jì)外立面的射燈透過(guò)百葉打造出漸變暈染的燈光效果，仿佛是微醺夜晚將至的預(yù)告。室內(nèi)空間采用綠色環(huán)保材料歐松板，其良好的環(huán)保性能與物理特性，不僅滿足了人們健康生活的要求，也是可持續(xù)性發(fā)展理念的實(shí)踐。全息投影則為沉浸式場(chǎng)域加持，顧客在其間能夠盡情舒展身心，覓見(jiàn)歡愉的片刻小憩。

BEEER PARK is a warm and exquisite dining bar during the day and a romantic bar at night. The spotlights on the facade through the shutters create a halo with the gradual change, as if it is a herald of the approaching of a slightly drunk night. An environmentally friendly material oriented strand board is adopted in the interior space, because it’s environmentally friendly with a good physical character, which not only meets the requirements for a healthy lifestyle, but also achieves the concept of sustainable development. The holographic projection is excellent to create an immersive atmosphere in the space, where customers can fully relax their bodies and minds for a delightful short break.

延續(xù)品牌的統(tǒng)一調(diào)性，深化大眾視野中的品牌印象，餐廳設(shè)計(jì)以品牌效應(yīng)吸引人流，餐廳設(shè)計(jì)所以BEEER PARK承載的意義并非只是建筑空間的重生，也是再度激發(fā)商業(yè)性、帶動(dòng)街區(qū)經(jīng)濟(jì)并促進(jìn)年輕化的一大舉措。

To continue the unified brand tone, deepen the impression of the brand on public and attract people with the brand effect, the significance carried by BEEER PARK is not only the rebirth of the building space, but also a major measure to stimulate the commercial development again, promote economic growth and rejuvenation of the neighborhood.

一昧的留存會(huì)被飛速發(fā)展的時(shí)代淘汰，如何在保留原生意蘊(yùn)與引進(jìn)新型質(zhì)感之間實(shí)現(xiàn)持衡，這對(duì)設(shè)計(jì)理念和實(shí)踐都是一大考驗(yàn)。并且舊建筑的改造所延伸的意義遠(yuǎn)比其視覺(jué)呈現(xiàn)的要深遠(yuǎn)，當(dāng)新的品牌注入一個(gè)街區(qū)，餐廳設(shè)計(jì)是物質(zhì)層面上的升階，也是一次人文領(lǐng)域的融合與升華。只有當(dāng)品牌與城市人文相互契合才能相輔相成，為品牌帶來(lái)效益的同時(shí)革新城市肌理，豐富當(dāng)?shù)厝宋男螒B(tài)。

It will be eliminated by the era of rapid development to preserve it blindly, so how to achieve a balance between retaining the original implication and introducing new texture is a big challenge for both the concept and practice of design. In addition, the extended significance of transformation of an old building is far more than what it presents visually. When a new brand is brought into a neighborhood, it is not only a promotion in material aspect but also an integration and sublimation in cultural field. Only when the brand becomes compatible with the urban culture can they complement each other, and bring benefits to the brand while innovating the urban texture and enrich the local culture.

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