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火夫小螺號(hào)

項(xiàng)目地址:浙江義烏1970文創(chuàng)園

設(shè)計(jì)單位:無(wú)錫麥設(shè)計(jì)建筑設(shè)計(jì)顧問(wèn)有限公司

主案設(shè)計(jì)師:王申

輔助設(shè)計(jì)師:李彥紅,藍(lán)鑫

項(xiàng)目面積:412㎡

項(xiàng)目造價(jià):2600元/㎡

主要材料:鋁, 轉(zhuǎn)印木紋,水波紋不銹鋼,干花藝術(shù)裝置,乳膠漆,桔色透明鋼化玻璃

業(yè)主名稱:魏德龍

項(xiàng)目攝影: 徐義穩(wěn)

無(wú)錫麥設(shè)計(jì)近期完成了位于浙江的又一家網(wǎng)紅人氣餐廳火夫小螺號(hào)的難進(jìn)室內(nèi)餐廳設(shè)計(jì),餐廳坐落在義烏1970文創(chuàng)園,面積500平,分為上下兩層,設(shè)計(jì)團(tuán)隊(duì)根據(jù)地理位置的獨(dú)特氣質(zhì)對(duì)空間風(fēng)格做了相應(yīng)調(diào)整,最終呈現(xiàn)的作品既有時(shí)髦前衛(wèi)的老倉(cāng)庫(kù)工業(yè)風(fēng)韻味,又不失精致溫馨的就餐氛圍,具有鮮明的空間語(yǔ)音。根據(jù)某餐飲網(wǎng)站好評(píng)榜,該餐廳僅用15天就拿下義烏本幫江浙菜榜單第一。

Wuxi Mai design has recently completed the design and decorating of Huofuxiaoluohao, another popular restaurant in Zhejiang Province. The restaurant is located in 1970 Yiwu Cultural and creative park.  The two-floor restaurant has 500 square meters. It is divided into upper and lower floors. The design team has adjusted the space style according to the unique features of the location. The final work presented has the charm of fashionable and avant-garde old warehouse industrial style, but also delicate and warm. The dining atmosphere of the restaurant has a distinct spatial voice. According to the list of a website, the restaurant won the first place in the list of Jiangsu and Zhejiang cuisine of in only 15 days after its opening.

美學(xué)不止是表面的一串符號(hào)、一組家具,它還是人們內(nèi)心的一種追求。麥設(shè)計(jì)基于對(duì)城市人文蘊(yùn)涵的深度認(rèn)知,探尋設(shè)計(jì)與生活、設(shè)計(jì)與藝術(shù)碰撞融合下的精神活力,演繹別具一格的創(chuàng)意場(chǎng)景?;鸱蛐÷萏?hào)餐廳設(shè)計(jì)在整體風(fēng)格方面,手法上提煉工業(yè)風(fēng)的構(gòu)建元素,拋去粗獷的重金屬感和冷色調(diào),保留一些建筑原始的材質(zhì)肌理,搭配綠植軟裝應(yīng)用,在樸拙的空間構(gòu)架中消解拘束感,呈現(xiàn)出大氣又不失細(xì)膩的藝術(shù)美感。

Aesthetics is not only a string of symbols and a set of furniture in the room, but also a pursuit of people’s soul. Based on the deep understanding of urban culture, Mai design explores the spiritual vitality under the collision and fusion of design and life, design and art, and brings a unique creative scene. In terms of the overall style, the design of Huofuxiaoluohao restaurant is decorated with the elements of industrial style, discards the rough heavy metal feeling and cold tone, retains some of the original material texture of the building, and combines with the application of green plant and decorations which can soften the metal feeling, so as to dispel the sense of constraint in the simple spatial structure, presenting the artistic beauty of atmosphere and delicacy.

新餐廳門(mén)頭讓人眼前一亮,利用現(xiàn)有的高度優(yōu)勢(shì),采用建筑的體塊穿插的手法,通敞的大玻璃搭配品牌符號(hào)的應(yīng)用,打造極具視覺(jué)呈現(xiàn)的門(mén)頭效果,達(dá)到很好的引流作用。窗明幾凈,將光線、街景引入餐廳,通透性極佳。

The front door of the new restaurant is very eye-catching. With the existing height advantage, using the technique of building blocks interspersed, the large open glass with the application of brand symbols, we can create a very special visual effect of the front door and attract customers’ attention. The window is transparent and clean, and the light and street view are introduced into the restaurant.

地面整體抬高的外擺區(qū),在玻璃隔斷上做了暖色的洗光,依次排開(kāi)的落地?zé)?,打造有層次的燈光氛圍,同時(shí)也提升了整體亮度。

The area in the front of the restaurant has warm color lighting with the glass partition, and the floor lamps are arranged in turn to create a layered lighting atmosphere and improve the overall brightness.

大堂迎接客人的水吧臺(tái)寬敞大氣,利用原有方柱框架搭建整個(gè)體塊感空間,兼具開(kāi)放性和簡(jiǎn)潔性,搭配木紋板的應(yīng)用拉近了整個(gè)空間與顧客的距離感,左側(cè)燈光讓走道更具入場(chǎng)儀式感。

The bar in the lobby is spacious and atmospheric. The original shape of the square column frame is used to build the whole block space, which is both open and concise. The use of wooden board shortens the distance between the space and customers. The lighting on the left side makes the aisle more ceremonial.

經(jīng)過(guò)前臺(tái),置身用餐區(qū)域,空間頂面利用大量干花枝葉垂掛裝飾,與店內(nèi)的藝術(shù)裝置構(gòu)成一幅寫(xiě)意的畫(huà)作,如此帶有復(fù)古情懷的視覺(jué)沖擊與場(chǎng)景體驗(yàn)感,令人矚目,引導(dǎo)顧客拍照打卡從而實(shí)現(xiàn)自主傳播的效果金華餐廳設(shè)計(jì)。

Through the front desk and in the dining area, the top of the space is decorated with lots of flowers, it makes the place looks like a freehand painting with the art installations in the store. This visual impact and scene experience with retro feelings attract people's attention, and customers want to take photos and post on social media , so as to achieve the goal of social media marketing. 

原木色桌椅給人舒適的感受,搭配灰色墻面和皮質(zhì)沙發(fā),多了幾分時(shí)尚靜謐之感。

Log color tables and chairs give people a comfortable feeling, with gray walls and leather sofa brings a bit more fashionable and mysterious feelings.

餐廳已經(jīng)成為一個(gè)重要的社交中心,燈光布局經(jīng)過(guò)用心考究,以光影效果加強(qiáng)幾何美學(xué)里的明暗層次,人們置身此處,身心分外放松愜意,敞開(kāi)心扉,交流交際金華餐廳設(shè)計(jì)。

The restaurant has become an important social center. The lighting layout has been carefully studied, and the light and shade levels in geometric aesthetics have been strengthened by the light and shades effect. People here can relax, talk with each other in here.

餐廳隨處可見(jiàn)品牌LOGO和標(biāo)語(yǔ),這些元素不斷輸出美食文化和生活態(tài)度,“人到中年不得已,威士忌里放枸杞“,畫(huà)框文字似乎要表達(dá)一種理念:Forever young!

Brand logos can be seen everywhere in the restaurant. These elements constantly shows the food culture and life attitude. For example, "people who are in their middle-age, they have to put wolfberry in their whiskey." the text on the wall seems to express a concept: forever young!

在整個(gè)挑空區(qū)域,我們用到比較潮流的不銹鋼波紋板材質(zhì)吊頂,不僅可以起到點(diǎn)綴修飾頂面結(jié)構(gòu)的作用,并且這種材質(zhì)表面紋理類似水波蕩漾,自然形態(tài)的鏡面效果極具立體感,極大加深了空間層次。

In the whole ceiling area, we use the more fashionable stainless steel corrugated plate ceiling, which can not only play the role of embellishing the top structure, but also the surface texture of this material is similar to water waves. The natural mirror effect is very three-dimensional, greatly deepening the spatial level.

在包廂的氛圍營(yíng)造上,橙色與灰色形成明與暗的完美搭配,體現(xiàn)出復(fù)古的格調(diào)和現(xiàn)代的時(shí)尚。將擺放的復(fù)古軟裝大膽噴涂上品牌色,增加品牌識(shí)別度,很有高級(jí)感南京餐廳設(shè)計(jì)。

In the atmosphere of the rooms for booking , orange and gray form a perfect combination of light and darkness, reflecting the retro style and modern fashion. Decorations are sprayed in red to raise the brand awareness.

火夫小螺號(hào)餐廳設(shè)計(jì)兼具品牌性、功能性、裝飾性。獨(dú)具創(chuàng)意的設(shè)計(jì)和高級(jí)材料的選用,營(yíng)造了沉浸式的氛圍,讓食客得以享受到區(qū)別于傳統(tǒng)餐廳的就餐體驗(yàn)。

The design of Huofuxiaoluohao restaurant is practical, functional and beautiful. The unique creative design and the selection of high-grade materials create an immersive atmosphere, so that diners can enjoy the dining experience and it is not like the other traditional restaurants.

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